{"id":2423,"date":"2016-09-27T11:15:31","date_gmt":"2016-09-27T15:15:31","guid":{"rendered":"https:\/\/www.newswire.com\/blog\/?p=2423"},"modified":"2018-12-21T10:43:07","modified_gmt":"2018-12-21T15:43:07","slug":"connecting-your-social-media-platforms-for-optimal-results","status":"publish","type":"post","link":"https:\/\/www.newswire.com\/blog\/connecting-your-social-media-platforms-for-optimal-results","title":{"rendered":"Connecting Your Social Media Platforms for Optimal Results"},"content":{"rendered":"

When it comes to marketing your business, the key for getting the best return on investment is to work smarter, not harder. So what does this mean when it comes to social media and your other marketing strategies? It means creating streamlined systems, not duplicating efforts, and leveraging every tactic as much as possible.<\/p>\n

\"get-started-newsroom\"<\/a><\/p>\n

For example, you can issue a press release and distribute it to major news outlets with the service. You can also share that same press release on Facebook, on Twitter, and on LinkedIn. You can take the time to upload the press release on each one of those sites and to later review and track the results independently.<\/p>\n

Or you can cross-promote that press release across multiple channels, post the release from one site and have it distributed across multiple channels, and then review your results from one dashboard. Those are the three key components to connecting your social media platforms and achieving optimal results. Let’s take a look at them independently.<\/p>\n

One Dashboard<\/strong><\/p>\n

There are social media services and providers that you can leverage which enable you to access one dashboard and publish across multiple channels. The same services often enable you to schedule posts in advance.<\/p>\n

Here are just a few of your options:<\/p>\n