Beauty Call Launches New Essex Microsite For Regional Clients
The London-based agency, which employs dozens of franchisees up and down the UK and specialises in wedding hair and makeup, has announced the recent launch of its brand new Essex microsite.
Online, May 10, 2013 (Newswire.com) - The new site was designed in-house by the company's Marketing Director Phil Mowat and was developed to meet strong demand for Beauty Call's services in the Essex and Greater London region. Small in size compared to the flagship site but packed full of industry-specific information, the microsite is set to contain in-depth introductions to each of the company's Essex franchisees, as well as a regularly-updated Hair and Makeup Gallery, which gives prospective clients the opportunity to view the looks that the team have created for other brides-to-be.
It also offers its very own blog, which has been set up to offer clients an interesting insight into the Essex franchisees' most recent bookings and will also house useful how-to articles for ladies who are keen to experiment with their own hair and makeup before their big day.
But what prompted Beauty Call to set up the new Beauty Call Essex website when customers are already responding well to the existing site?
"We appreciate that all of our clients like to get a real feel for our franchisees' work before committing to an initial consultancy, so we believe that we're bringing Essex brides one step closer to our team by launching a new domain," explains Phil, who built the website from scratch using renowned open source platform Wordpress.
"It's also an experiment to see how much of a response we receive from local clients and we hope to achieve more exposure in the search engines by promoting a localised domain. We want to use this extra publicity to capture the eye of Essex-based brides who are looking for the traditionally personalised service of a self-employed hair and makeup stylist, coupled with the perks of working with a national agency. We know that many people find our can-do attitude towards our work very refreshing but also want to know they're working with some of the most talented and highly-trained artists in the industry."
Beauty Call delivers wedding make up and bridal hair in Essex, London and across the UK. The company employs a wide network of freelancers that service hundreds of towns and cities up and down the country. Contact the company by calling the team directly or visit the website for more details.