AlwaysON Ltd Bolsters Dedicated Channel Resources As Demand For Microsoft Lync Unified Communication Solutions 'In The Cloud' Surge

alwaysON announced today that they have appointed a Business Development Manager to manage the surge in demand for Microsoft Lync from the Channel, Reseller and Systems Integrator markets.

alwaysON announced today that they have appointed a Business Development Manager to manage the surge in demand for Microsoft Lync from the Channel, Reseller and Systems Integrator markets. Since achieving Gold Unified Communications accreditation from Microsoft earlier this year, alwaysON has seen a significant increase in demand and requirements for Lync in the partner community.

The imminent arrival of Lync 2013 will be 'game changing' and its clear that the Channel has realised this already. With Lync 2013 'the cloud on your terms' is a reality being recognised by organisations of all sizes. alwaysON's strategic approach to Unified Communication solutions remains unchanged, they are committed to delivering Lync solutions delivered across their wholly owned private network infrastructure to ensure the quality of calls, video and collaboration.

"We have expertise in and are committed to, the delivery of complete and fully managed Unified Communication solutions utilising Lync in the cloud. Our unique capability stems from our legacy as a network provider and means that we have an unrivalled market position that enables us to deliver both the Unified Communication solutions and the infrastructure upon which they rely, in order to achieve optimal application performance" (James Byles, Managing Director)

The appointment of Paul Sparks adds substantial gravitas to alwaysON's Channel strategy. With more than fourteen years of Channel expertise, Paul is well respected in the community and brings with him a wealth of experience of working with LG, Samsung and Siemens PBX partners.

"There is a clear opportunity for Unified Communication solutions in the Channel and what is most exciting is alwaysON's ability to tailor Channel models to suit each Reseller's need. One size definitely does not fit all - alwaysON have recognised the need to bespoke their Channel offering in order to complement their Reseller's core business strategy. Since joining alwaysON earlier this month, I have already been inundated with Lync enquiries. I'm looking forward to scoping solutions with partners that will transform the way they do business and ultimately deliver both new and lucrative revenue streams" (Paul Sparks, Channel Development Manager).