Toronto Content Marketing Workshop in May 2014 Will Feature Experts in YouTube, Email Marketing, Self Publishing & More

Seven successful online business experts will be teaching profit-producing content marketing strategy and tactics to area business owners and entrepreneurs at this Toronto workshop in May, 2014.

The "Exposure & Profit - Content Marketing With a Purpose" workshop is coming to Toronto on Saturday and Sunday, May 17 and 18, 2014, with an optional mastermind session on Friday, May 16. The seven online business experts will explore different ways to use content marketing for visibility and increased profits. Approximately 100 business owners and entrepreneurs from Canada and the U.S. are expected to attend.

"Small business owners have life-changing stories to tell about their products and services, but a lot of times they don't realize it," said Kelly McCausey, workshop host and entrepreneur with more than 10 years of online business experience. "This workshop will show them ways to get their message out, and connect with people who want exactly what they offer."

Workshop Topics & Speakers
Current content marketing topics will include YouTube video marketing, self publishing, creating membership sites and online communities, where to find content, how to provide value, and how to retain customers and increase sales with email marketing.

Workshop speakers include Nicole Dean, Justin Popovic, David Perdew, Connie Ragen Green, Derral Eves, Alice Seba and Ronnie Nijmeh - all with six or more years of successful online business experience to their credit. More information about each speaker is available at

Who Should Attend
All business owners and entrepreneurs who want to improve and expand their content marketing strategies and skills are invited to attend the workshop on Saturday and Sunday.

The Saturday evening reception will give attendees a chance to network with each other and with the speakers.

The Friday Mastermind is geared toward those who already have a basic business foundation, but motivated newcomers are welcome. During the morning Large Group Session, attendees will have the opportunity to suggest content marketing topics of personal interest. The afternoon Small Group Session will allow attendees to converse directly with workshop speakers to get insight and tips for their specific business situations.

Workshop Schedule
The optional Friday Mastermind Sessions will run from 8:30 AM to 4:00 PM. Continental breakfast and lunch is included.

Saturday, the workshop begins with coffee and registration at 8:30 AM, and the Keynote Speaker at 9:30 AM. The last discussion starts at 4:30 PM. The 6:00 PM Reception will feature heavy hors d'oeuvres and a cash bar.

Sunday coffee starts at 9:00 AM, with the Keynote Speaker at 9:45 AM. The closing panel discussion starts at 3:00 PM.

Attendees are on their own between 12 Noon and 1:30 PM for both Saturday and Sunday lunch breaks.

About Kelly McCausey
Kelly McCausey started her own part-time online business in 2002, and has been a full-time solopreneur since 2006. She is actively involved in a variety of online content marketing channels, including blogging, podcasting and information product creation. Kelly also runs a membership site for solopreneurs at, where she offers an option for individual coaching.

Media Inquiries
For media inquiries, images, speaker biographies and seminar schedule, please visit

Ticket Information
Tickets are available for advance purchase at
Tickets for the 2-day workshop are $247 (Early Bird price) or $347 (after May 1, 2014). They include access to all sessions on Saturday & Sunday, access to the Saturday Night Reception, and audio recordings (to be delivered after the event).

Tickets for Friday's Large Group & Small Group Mastermind Sessions are $147, and include continental breakfast & lunch.

The "Exposure & Profit - Content Marketing With a Purpose" workshop will be held at:
International Plaza Hotel
655 Dixon Road
Toronto, ON

Special room rates and venue information is available at

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