The Rug Market America Launches New Swatch Sample Program

Over 85 swatch size samples are available to designers and retailers from The Rug Market to illustrate production quality and motifs to the end consumers

The customers of designers and home and rug retailers can now see and feel The Rug Market America's flooring swatches as a result of the launch of its new Swatch Sample program. The program, which is designed to expand, debuts with interior rug designs from its Maison Collection. With a package plan as well as individual purchase/loan options, the new swatch sample program has applications that are attractive for multiple design and retail entities.

"Our program has been designed for designers needing to show our product to clients or showrooms that need a better way to merchandise our products," said Andrew Shabtai, vice president, The Rug Market America. "We are excited to now provide affordable and convenient sales assistance across all levels of our customer base."

All samples within The Rug Market America's Swatch Program are crafted to offer optimum design representation and customized merchandising. A total of 85 of The Rug Market America's top interior sellers are included in the Swatch Program.

The introductory Swatch Program includes an individual swatch purchase-return option as well as an 18 piece Package Swatch Program. The Package Program allows the retailer or designer to pull together a selection of 18 individual swatches for one discounted fee of $500 plus freight. All participating in this option also qualify for free freight in the continental US on subsequent standard size rug orders for one full year.

"For designers and their customers, this program allows them to experience the look and feel of a rug prior to ordering," Shabtai said. "The actual production quality of our rugs is best realized close up and this program provides a convenient way to do just that."

For more information about The Rug Market America and its lines of interior and exterior rugs and home dйcor collections, contact: or visit