In the first phase of its overseas business expansion plan, Teknowledge Software would start commercial operations in Australia. For the time being, only iPhone app development services will be provided.
After nearly a decade of successful presence in India, Teknowledge Software has finally decided to target the overseas markets. In a press meet yesterday, the CEO of this mobile app development company announced that it would start offering full-time services to Australian clients from June. Business expansion plans to the United States and the United Kingdom are also on the roster.
In an exclusive interview, the senior officials at Teknowledge revealed that they would be operating only as an iPhone application development agency to start off with, for Australian clients. The response among prospective customers and business partners would be gauged after six weeks - and the decision of whether Android app services will be offered too will be taken accordingly. Interestingly, the company has no intention to promote/create Blackberry apps in international markets - a further indication of how low the popularity level of this mobile platform has currently become.
The technicians and mobile app developers at Teknowledge had been gearing up for this business expansion over the past several months. Select apps have been showcased via Facebook and FaceTime to Australian mobile technicians and general buyers. The overall online marketing campaign has also been directed more towards the forums and discussion channels that are high on popularity in the country. Before this month ends, a three-member team will be going Down Under, to deliver presentations on mobile applications in as many as 7 different Australian cities. A separate Australian version of the company website is also being prepared. These extensive preparations, along with the relatively long track record of the company, makes the Teknowledge team seem confident of tasting success in their first overseas venture too.
The top personnel at this reputed mobile apps company have sounded a word of caution though. In Australia, there are already nearly 500 medium to large-scale companies offering app development services, and Teknowledge is likely to face quite a bit of competition during its first few weeks of presence over there. Realistically, Teks is planning to create a strong brand-presence and create a buzz about its mobile applications for the next three months. From the final quarter of 2014, the company might start to generate some profits from the Australian market. It's not going to be easy, but Teknowledge seems up for the challenge!
Most portions of the company's successful business plan in India would be replicated, to capture a decent enough market share in Australia. Free quotes on iPhone apps will be provided, and due emphasis will be placed on the customization and the testing procedures of these apps. The creative head of the UI/UX department of Teknowledge is confident about being able to come up with new and interesting app designing concepts, which Australian clients will find easy to relate to.
Although the first branch of Teknowledge Software would be opened at Brisbane, the company does have plans to open 3 more offices in the country, by the end of 2015. The agency has quite a few Australian corporate clients already, and they have been requested to provide their feedback and testimonials on the company's website. These would automatically serve as valid references for Teknowledge, helping the latter get more valuable business leads.
Teknowledge Software has been the top mobile app company in India for over half a decade. It's now time to see whether it can excel in the global markets too.
For more information on Teknowledge Mobile Studio, visit http://www.teks.co.in/. If you have any query about the company's services, contact the developers at +61-280385078. You have the option of sending emails to firstname.lastname@example.org as well. Most of the iPhone apps of Teknowledge have wowed Indian clients - and its chances of succeeding in Australia also appear bright!