TDI, Airport Advertising Campaign, Club Class Sedan, Tata Motors, Manza, India Fashion Week 2014, Translites, Hoardings, Chennai International Airport, Airport Advertising Agency in India, Airport Advertising in India, Airport Advertising Solutions
March 8, 2014 (Newswire) - Chennai International Airport: TDI has launched an Airport Advertising Campaign for the Club Class Sedan from Tata Motors, Manza, which is a Gold Partner of the India Fashion Week 2014. The campaign involves the installation of Translites and Hoardings at the Domestic Terminal of the Chennai International Airport. Translites at the entry of the terminal promoted Manza as "what every car wants to be", while large hoardings outside announces its partnership with the India Fashion Week. The Campaign showcases excellent ways in which TDI uses the outside campuses of airports for high impact displays.
The Campaign helped Tata target an affluent domestic audience. Its partnering the popular India Fashion Week could not have been put up at a better place than the Chennai Airport. The airport boosts of an annual audience of 12.9 million and serves as a gateway to Southern India. In addition to this, Chennai is also a hub for various industries and accounts for 60% of India's automotive exports.
About TDI International India P Limited
TDI International India P Limited is the pioneer Airport Advertising Agency in India. Established in 1986, TDI commenced Airport Advertising from New Delhi. In 1987, TDI won the first ever AAI (Airport Authority of India) tender for Airport Advertising. Since then, it has been more than 26 years of dominance in Airport Advertising in India. Exclusive advertising rights at 9 premier airports stand as a testimony of success. TDI has the fastest execution time of 13 hours, beginning from the time when the contract has been signed. Competitive costs of up to 4-5 times lesser than privatized airports are TDI's strong points. More information can be found at http://www.tdiindia.com/airports.htm.
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