Clear Channel Media and Premiere Networks Launch This Little Parent Stayed Home on iHeart Radio Talk With Exclusive Content for Mom and Dad Entrepreneurs.
May 26, 2014 (Newswire) - Clear Channel Media, the leading media company in America with a greater reach in the U.S. than any radio or television outlet, has acquired This Little Parent Stayed Home, originally a popular online podcast, as part of it's newest campaign to reach a more modern listenership.
In an age where two incomes are vital for a families survival, moms and dads who are looking to bring at least one parent home to stay with their children have found their inspiration through activist and motivator, Ally Loprete, host of This Little Parent …, now broadcasting live on iHeart Radio every Tuesday 3pm EST / 12pm Noon PST.
"Ally Loprete brings a fresh and vibrant perspective that will consistently bring in listeners within the hottest consumer demographic," said Ken Charles, Vice President of Programming at Clear Channel Media + Entertainment.
Loprete is the founder of OurMilkMoney.com, an online search directory that lists the products and services of self-employed parents in more than 120 cities across the nation. Loprete has used her own passion to create a society where parents are given an alternative to expensive daycares and long hours away from home, inspiring a movement that has parents everywhere realizing their power as consumers, and uniting together to rebuild a broken economy with home-based businesses.
"Parents are now able to make their families a top priority without apology, and the world is starting to pay attention," Loprete said. "It is a thrill for me to be able to continue delivering such a powerful message on a platform as significant as iHeart Talk Radio."
This Little Parent... takes a fresh and straight forward approach to helping moms and dads realize that there is a better and more economical way to make choices for their families.
"Not only have I witnessed Ally's life-hacks work for stay-at-home parents, I've found guidance for my own life in her teachings," said Barry Funkhouser, Content Development and Creative Services Director at Premiere Networks. "Whether you have children now, or expect to have children someday, following her methods will better your life."
Through Loprete's effervescent energy, families across the country are offered a solution to adequately embrace their family values and their entrepreneurial spirit by joining thousands of others who are contributing to a vibrant change.
"Ally Loprete has provided us a great opportunity to broaden our reach to a progressive and innovative demographic. Women with children and small business entrepreneurs are making significant progress with the stay-at-home workforce," said Bill May, Vice President of Premiere Networks Programing. "The listeners of This Little Parent… have been extremely loyal and dedicated to the educational and motivational content that Ally had been providing on her digital weekly podcast; She was looking to cast a wider net and we were thrilled to offer her show a new home."
ABOUT THIS LITTLE PARENT STAYED HOME RADIO SHOW
Airs live on Tuesdays 12 noon PST on iHeart's Extreme Talk Radio, broadcasting out of Premiere Networks. A radio broadcast that speaks to BOTH parents, encourages coming together as a family unit and using readily available resources to be able to adequately provide for the children in the best way possible for the family. For more information visit www.thislittleparent.com
ABOUT CLEAR CHANNEL MEDIA AND ENTERTAINMENT
With 245 million monthly listeners in the U.S., Clear Channel Media and Entertainment has the largest reach of any radio or television outlet in America. Clear Channel Media and Entertainment serves 150 markets through 840 owned radio stations, and the company's radio stations and content can be heard on AM/FM, HD digital radio, satellite radio, on the Internet at iHeartRadio.com and on the company's radio station websites, on the iHeartRadio mobile app, in enhanced auto dashes, on iPads and smartphones, and used via navigation systems. iHeartRadio, Clear Channel's digital radio platform, is the No. 1 all-in-one digital audio service with over 300 million downloads; it reached its first 20 million registered users faster than any digital service in Internet history.
ABOUT PREMIERE NETWORKS
Premiere Networks, Inc., a subsidiary of Clear Channel Communications, syndicates 90 radio programs and services to more than 5,000 radio affiliations and reaches over 190 million listeners weekly. Premiere is the number one audio network in the country and features the following personalities: Rush Limbaugh, Jim Rome, Ryan Seacrest, Glenn Beck, Bob & Tom, Delilah, Steve Harvey, Blair Garner, George Noory, John Boy and Billy, Big Tigger, Sean Hannity, Elvis Duran, Jason Lewis, Randi Rhodes, Nikki Sixx, Kane and others. For more information, please visit www.PremiereRadio.com or www.facebook.com/PremiereRadio.