SEG Promotions Maintains a Philanthropic Culture

ATLANTA, GA - SEG Promotions' director of operations highlighted the importance of giving back to the community. He also shared strategies for creating a philanthropic company culture

ATLANTA, GA – SEG Promotions’ director of operations highlighted the importance of giving back to the community. He also shared strategies for creating a philanthropic company culture.

Supporting the communities that enable the firm’s success has always been an important part of the SEG Promotions mission. Jake, the company’s director of operations, explained, “Giving back to those in need is the least we can do to thank the communities in which we are active. After all, the people in these towns and cities continue to help our company thrive. We’re always on the lookout for new and unique ways to show how much we care by contributing to worthy causes.”

"Here at SEG Promotions, we get everyone involved in our giveback pursuits. Salaries and titles mean nothing when we get together to help people in need, and we wouldn't have it any other way. To me, that's the best way to bring a diverse team closer together and ensure strong collaboration back at the office."

Director of Operations, Jake

Giving back is about much more than just the rewarding feeling that it brings. The SEG Promotions team understands that there are benefits that extend far beyond the emotional realm. As the director put it, “While they aren’t the driving forces behind volunteer efforts, there are certainly some tangible benefits that come from getting involved in the community. Consumers want to give their business to companies with a strong social conscience. When you attract good public notice through giving back, people remember that. Having your company name associated with noble deeds is a great way to build your community profile and boost profits.”

Bringing team members closer together is another side benefit of giving back. “When our associates work together during a volunteer effort or fundraising event, they get to know more about each other’s unique talents,” Jake said. “I’ve seen some great projects come together quickly after we return from giveback events, and I don’t think that’s a coincidence.”

SEG Promotions’ Director of Operations Recommends Strategies for Creating a Culture of Giveback

To forge a true culture of giveback, business leaders must commit to uniting their entire teams in the effort. As Jake commented, “Here at SEG Promotions, we get everyone involved in our giveback pursuits. Salaries and titles mean nothing when we get together to help people in need, and we wouldn’t have it any other way. To me, that’s the best way to bring a diverse team closer together and ensure strong collaboration back at the office.”

Company leaders also believe it’s a good idea to encourage individual efforts to support the community. “We encourage our team members to take days off and dedicate them to giving back,” added the director. “It’s a great way for them to enhance their existing skills, try new things, and make connections in the community.” 

About SEG Promotions

SEG Promotions is a teamwork-driven provider of dynamic promotions. The firm applies an interactive approach to marketing that expands brand awareness while making each client more profitable. By utilizing the latest techniques to research markets and demographics, SEG Promotions’ executives create customized initiatives that forge lasting relationships between brands and customers. The firm delivers exceptional results for clients in part because they maintain a supportive family environment in which every team member can develop and thrive. These relationships lead to long-term brand loyalty and customer satisfaction that clients can see in revenue increases.