Dixie Brands,Inc., Heliospectra AB & AmericanCannabis Engage in Three Party Cannabis Cultivation Alliance

​Dixie Brands,Inc. (Dixie) the most trusted source for innovative, safe, effective and delicious cannabis products has tapped American Cannabis Company, Inc. (OTCQB: AMMJ), a full-service cannabis industry consultant and provider of proprietary and preferred products, for management of their new cultivation facility which will feature energy efficient lighting technology from Heliospectra AB (OTCQB: HLSPY, FIRSTNORTH: HELIO), a world leader in intelligent lighting technologies for plant research and greenhouse cultivation.

The three companies have formed an innovative alliance, designed to support Dixie’s commitment to technology adoption and the environment by leveraging Heliospectra’s industry disrupting LED grow lights, which are fast becoming an integral part of American Cannabis’s full service, cannabis cultivation consultation offering. The agreement, including installation of the Heliospectra LX601C indoor lamp is effective immediately with installation of the lights coincident to the build-out of Dixie Colorado’s new grow facility.

“Dixie is amongst the smartest of operators in the cannabis industry, and they understand the importance of running an energy efficient operation,” said Staffan Hillberg, CEO Heliospectra AB. “Heliospectra’s lamps, installed in the cultivation facility of their Colorado affiliate,will provide significant savings - resulting in a direct impact on their bottom line, as well as, in the quality of plant material they can grow for their industry leading infused products.”

“There is nothing that pleases me more than to find support and guidance from the best and brightest in the industry,” said Tripp Keber, CEO of Dixie Brands, Inc.  “We know how to leverage technology to develop innovative delivery systems for our infused products, but we are more than happy to outsource our expertise when it comes to cultivation and lighting.  Our intent is to prove their technology with our Colorado affiliate, Left Bank, LLC with the goal of finding success that we can roll out to affiliates around the country. We are proud to be on the cutting edge of lighting innovation with Heliospectra and our partners at ACC, and I have no doubt that our future is bright with great partners like them by our side.”

With American Cannabis responsible for Dixie’s cultivation, Heliospectra providing cutting edge lighting technology and Dixie’s operational foresight and leadership, this partnership will result in lower operating expenses, through greater cultivation efficiency for Dixie.  In addition, Dixie’s customers can feel good knowing that their choice in infused products is backed by a pro-active, environmentally conscious company.  This new relationship will also provide American Cannabis with real time access to data flow and Case Studies - further promoting their smart approach to cultivation and assisting their clients with knowledge coming from a commercial, alternative lighting installation.  Heliospectra, in turn, will further prove the superiority of their lighting technology to an active customer base via a Dixie case study designed to promote lighting science with a goal of replacing inefficient, energy wasting high intensity discharge (HID) lighting.  

“This partnership exemplifies a pro-active approach to technology implementation at Dixie, smart cultivation methodology via American Cannabis and further proof that Heliospectra’s LED grow light technology is a superior alternative to HID/HPS lighting,” added Chris Walker, GM USA Heliospectra AB. “DIXIE will utilize our intelligent software to develop proprietary cannabis strain light recipes for their infused product line.”

"AmericanCannabis is excited to enter into this strategic relationshipwith two industry leaders in their respective spaces," stated American Cannabis Company CEO Corey Hollister. “We researched and tested numerous LED lights and have been extremely impressed with the Heliospectra technology. Being able to deploy this technology to advance the operations of a leading company like Dixie Brands, Inc. furthers our goal of achieving reduced cost and optimizing overall operations for our clients and partners."

ABOUT DIXIE BRANDS, INC.

Located in Denver, Colorado, Dixie Brands, Inc., (Dixie) through its affiliates across the country, has been formulating and producing award-winning THC-infused products since 2009. What began as a single flagship product, the Dixie Elixir (a THC-infused soda), has now expanded to over 30 different products across over 100 SKUs, representing the industry’s finest edibles, tinctures, topicals and connoisseur grade extractions. To find out more about Dixie’s innovative products, or about how Dixie is building the future of cannabis, please visit us at http://www.dixieelixirs.com. Remember—you must be 21 to visit our site, as cannabis products are not for those under the age of 21!

ABOUT HELIOSPECTRA AB

Heliospectra AB (publ - listed on NASDAQOMX First North HELIOISINSE0005933082 as well as North American ADROTCQB: HLSPYCusip: 423281104) (www.heliospectra.com) specializes in intelligent lighting technology for plant research and greenhouse cultivation. Heliospectra products are based on in-depth knowledge in plant physiology and photosynthesis along with a unique way to utilize modern LED technology. After six years of development in Sweden, the company has now begun to expand into the international market. The company has raised more than $15 million in venture capital and has received more than $2.6 million through academic scholarships and grants. It has also received numerous awards for its forward thinking technology. Principal owners: Weland Steel www.welandstal.se, Swedish Industrial Fund www.industrifonden.se, Midroc www.midroc.se, Wood & HillInvestment www.whab.se

ABOUT AMERICAN CANNABIS COMPANY Inc.

American Cannabis Company Inc. (“ACC”) owns and operates two vertically integrated businesses; American Cannabis Consulting and The Trade Winds. Combined; the divisions deliver end-to-end solutions for customers and clients within the regulated cannabis industry. Through the divisions ACC provides industry specific consulting advisory services and operational products; we utilize a Group Purchasing Organizational (GPO) strategy to achieve advantageous price points adding value for our clients. American Cannabis Company Inc. boasts a team of seasoned professionals from diverse industries such as healthcare, agriculture, regulated cannabis, construction and engineering.

Contact

Investor Relations:

Michael Swartz

Analyst

Viridian Capital & Research, LLC

212-333-0257

mswartz@viridiancr.com

Staffan Hillberg, CEO

Heliospectra AB

+46-708-36 59 44

staffan.hillberg@heliospectra.com

About Heliospectra AB (HLSPY)

Heliospectra AB (publ) develops, manufactures, produces, and sells lighting systems for growing plants in the greenhouse and indoor environment.

Heliospectra AB (HLSPY)
25 Taylor St
San Francisco, CA
94102

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