MAD Advertising Agency launched a campaign for HCL Yuva Pratibha Scholarship Exam with strategically placed Web Banners. The exam is an initiative of Career Development Centre (CDC), the training arm of HCL Infosystems.
March 3, 2014 (Newswire) - MAD Advertising Agency launched a campaign for HCL Yuva Pratibha Scholarship Exam with strategically placed Web Banners. The exam is an initiative of Career Development Centre (CDC), the training arm of HCL Infosystems. It offers scholarships for IT programs for students wishing to gain from HCL's command on the sector. MAD took up the campaign with an objective to create awareness amongst the youth in the age group of 17 to 23 years in pan India. The idea was to attract them to register for the examination on their website.
MAD placed Web Banners on various youth based and regional sites with a strategy to stay as accurate as possible on the targeting. The Banners highlighted the 3 decades of HCL's excellence in the IT field. The Banners, when clicked on, led to the Registration Form of the exam for the users to fill. The campaign resulted in a large number of registrations by college students of B.A. / B.Com / B.Sc., etc.
About MAD Advertising Agency
MAD Advertising Agency is the Mobile and Internet Division of TDI International India P Limited. TDI, after ruling the OOH Industry of India, opened up a separate division, called MAD in 2007, to provide comprehensive and competitive Mobile and Internet Advertising Solutions to its clients. The rise of MAD to prominence among the Mobile and Internet Advertising Agencies in India is highly commendable. From its office in Jhandewalan, New Delhi, MAD keeps a close eye on the trends of the Internet Advertising world and stays ever ready to implement the desired changes in the shortest time possible.
MAD runs on the skills of its experts and provides simple solutions to even the most complex of requirements. Contact the expert team of MAD for high impact Mobile and Internet Advertising Campaigns.
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