DTR Inc. CEO Jay Goldberg Announces a Plan for Co-Branding His Book, Building a Successful Business
Potential co-branding partners include banks, accountants, tax preparers, not-for-profit corporations that help small businesses, insurance agents, business supply stores, government agencies, and much more.
Online, April 1, 2012 (Newswire.com) - Jay Goldberg's book, Building a Successful Business is a business plan and management skill instruction manual, tip sheet, and workbook for entrepreneurs and for venues that consult to, provide products and services for, and teach entrepreneurs. The management skills include strategic planning (SWOT analysis plus), branding, customer service, market research, business writing, project management, sales skills, advertising, using social media, and more. It was published in February of 2012.
The book has been well received by the students in the course, How to Start, Grow and Manage a Business taught in Jupiter, Florida, and by the South Florida economic development professionals who have been sent the book for review.
The book can be used in place of calendars, pens, stress meters, and all other promotional items used to promote businesses. In addition, banks can use the book as is, or co-branded, in place of toasters and other items they give customers who open up new business accounts. Companies that provide a co-branded book will get a custom picture in place of the picture on the cover of the book, and a business card (in black and white) printed on the first page of the book. In addition, they will have the option of having a web page where they can sell their co-branded version of the book and receive commissions or offer discounts on the books sold from that web page.
In order to get a good feel for the book, go to www.amazon.com/Building-Successful-Business-entrepreneurs-instruction/dp/1470000636/ref=sr_1_29?s=books&ie=UTF8&qid=1328713612&sr=1-29 and sign up or into an Amazon account. There is a look inside feature on Amazon for the book. The book can be modified slightly (adding new content or removing a topic) depending upon the needs of the client.
For more information on DTR Inc., visit its web site at www.DTRConsulting.BIZ. The book's official web site is www.createspace.com/3785695.