Press Release Writing Tips - Wednesday, April 18th, 2018 by

How to End a Press Release

The trouble with a lot of promotional types of writing, such as press releases, is that the writer appears to just run out of steam and not end things in a clear and controlled manner. Learning how...

Continue Reading
Press Release Writing Tips - Tuesday, April 17th, 2018 by

How to Create a Press Release Calendar

The most important thing about publicity for your business is to keep in the public’s eye on a regular basis. If you are just starting out, this will help you extend the reach of your brand so that...

Continue Reading
Online Visibility - Monday, April 16th, 2018 by

How Can a Press Release Help My Business?

Press releases are designed to help businesses get media coverage about the most important news in their business. They were originally used around 100 years ago as a means of large businesses...

Continue Reading

What to Leave Out of Your Media Pitch

The media pitch is a fine balance of information and persuasion. It requires you to know who you’re writing to, specifically, and what you have to offer them. And because you’re vying for the...

Continue Reading
Press Release Writing Tips - Wednesday, April 11th, 2018 by

What Is the Ideal Press Release Length?

If you’re just getting started in the field of press and PR, or you’re new to the task of writing a press release, then you probably have an abundance of questions. The good news is that once you...

Continue Reading
Press Release Writing Tips - Tuesday, April 10th, 2018 by

Top Common Press Release Questions

Before you get down the art and practice of writing a press release or managing your company’s press and public relations, it’s a good idea to learn the fundamentals and to educate yourself on...

Continue Reading
Press Release Writing Tips - Monday, April 9th, 2018 by

5 Things to Do Before You Pitch Your Story to A Magazine

Have a great story idea? One that will build your business and provide valuable information to thousands? If you’re looking to get your story into print, or an online magazine, there are some steps...

Continue Reading
Press Release Writing Tips - Friday, April 6th, 2018 by

How to Know Your Story Idea Is Right for A Magazine

You have a brilliant story idea, congratulations. Now, what do you do with it? Publishing the story in a magazine can be an effective way to market and grow your business. Magazines are often...

Continue Reading
Press Release Writing Tips - Thursday, April 5th, 2018 by

What’s Better for Your Press Release, Conversational Writing or Journalistic?

There are pros and cons to both conversational writing and journalistic writing when it comes to issuing a press release. On the whole, it is better to opt for the journalistic style to avoid the...

Continue Reading
Press Release Writing Tips - Wednesday, April 4th, 2018 by

What is AP Style Content?

There are a number of different writing styles established by publications and news services. Those who write for these publications are expected to adhere to the style manual. Learning the basics of...

Continue Reading