ArrivalGuides aims to change the way travelers find and book tickets for entertainment during their trip or holiday. Today the B2B destination content supplier announces a close partnership with activity and entertainment ticket platform Tiqets.
March 3, 2014 (Newswire) - Together their goal is to revolutionize the searching and booking process for not just activities and tours, but also dated events (concerts, sports, exhibitions, festivals, etc.), attractions, restaurants and ground transport.
The new ArrivalTickets™ B2B platform will be integrated in the ArrivalGuides destination content solution that is supplied to over 260 travel operators and offered as a stand-alone solution to travel operators. The ArrivalTickets™ platform, powered by Tiqets, aggregates inventory from over 100 suppliers, which allows it to offer more than 500 000 tours & activities, more than 600 000 dated events and over 50 000 restaurants.
"We have been looking for a provider of event information on a global scale since 2007, but never found any supplier with the kind of cover (width and depth), quality and language capabilities that we need for our network", says Magnus Aideborn, CEO of Arrival Guides. "We were planning to build this platform ourselves, with our connections to the official tourist bureaus, when we came across Tiqets, who has built the exact platform that we were looking for". ArrivalGuides and Tiqets will launch a live demo of the service at the ITB in Berlin 4-8th of March.
Finding the right in-destination deals and offers is something that can transform a holiday into the perfect experience. Numbers vary, but around 25% of the travel spend is allocated to entertainment and dining. The ArrivalTicket™ solution allows airlines, OTAs, accommodation booking operators, meta-search, etc. to claim a larger share of the trip spend of their customers. "This is of course great for companies that work under already squeezed margins and high costs for attracting new customers, but we see an even larger benefit when it comes to generating customer loyalty and brand building.", says Luuc Elzinga, CEO of Tiqets.
The key is however not just to be able to offer the huge inventory at the right time, all through the customer travel cycle, but to offer the right product to the right customer. Tiqets is developing advanced algorithms based on a broad range of sources for customer data to be able to target the right customer with the right deal.
This service will have a huge impact on mobile devices. Today most apps focus on booking flights and accommodation. Trip Advisor research shows "9 out of 10 travelers use mobile devices while traveling", "36% look for restaurants" and "27% look for things to do". Most apps from the key travel operators offer limited value for the traveler during the trip. The ArrivalGuides white-label smartphone app will include the potential to find and book the full inventory on a mobile device.
Another key feature of the platform is the single checkout that will be introduced. Instead of making purchases with multiple suppliers ArrivalTicket™ will let you make the purchases in one place, with one vendor. Apart from just having to make one transaction, travelers will have all their in-destination service bookings in one place with one customer service contact should they want to change anything or have any issues with a reservation.
ArrivalGuides is the global leader in supplying B2B destination content solutions to the travel industry. Over 260 travel companies use the information to increase their online business offering. ArrivalGuides provide updated information for over 540 destinations, in various languages. ArrivalGuides has created a unique network of information sourced and updated directly by the official tourist bureaus. ArrivalGuides head office is in Gothenburg, Sweden, with sales offices in Germany, Italy and the US.
Tiqets provides a unique service through API and white-label integration that makes it possible for travel companies to easily sell "date" and "non-date" entertainment to their customers. This technology is unique in the world: real-time data from over several hundreds of entertainment companies and millions of tickets distributed through our partners to travelers worldwide. Tiqets increases the ancillary revenue for travel parties and ticket and entertainment suppliers. Creating a more valuable customer experience. Tiqets head office is in Amsterdam, Holland.
Magnus Aideborn, CEO ArrivalGuides
Luuc Elzinga, CEO Tiqets